Haviyan's Media Blog

  WWW : This is a solid assessment with the clear potential to go higher. Keep up the good work! EBI : -More detailed references to the text/ CSP will help push you up .         -Organise your longer answers into paragraphs and stay focused on the key words in the question. LR: Q1)    Q2)   Non verbal- anything that does not use words. Q3)  Need to refer to the text or image Q4)  More profit, Control over creative process       Vertical integration is when a company owns various stages of the production process within the same         industry. Q5) Q6)    Need to use paragraphs to organise my essay         Paragraph 1- I, Daniel Blake         Paragraph 2- Black Widow         Conclusion- answer question, give my opinion.

1) Advertising and Marketing: Key Conventions 2) Gender stereotypes in advertising 3) Advertising CSP 1: OMO print advert 4) Advertising CSP 2: Audrey Hepburn Galaxy advert 5) Media assessment 2 LR 6) Advertising CSP 3: Represent NHS blood campaign

  1) What is an advertising campaign? An advertising campaign is a series of advertisements that share a singular theme, message or idea. 2) What is the objective of the NHS Represent campaign?  To get members of ethnic minorities top donate blood. 3) What does this advert want people to do once they've seen it (the 'call to action')?  Donate blood  4) Why is the advert called 'Represent'?  They want people to represent their ethnicity and donate blood. 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . They have chosen to put celebrities like Ade Adepitan and Nicola Adams to give someone inspiration to help out the community and give blood. 6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? The connotations of that shot is that no one fr...